The event.
On October 25, 2025, the Kansas City Chiefs and Kansas City Pioneers brought sports and gaming together at GEHA Field at Arrowhead Stadium for Game On!, presented by G.E.H.A. The activation connected fans at the stadium with the online community through gaming sessions, Rocket League exhibition opportunities, and featured guests JKnaps, Kronovi, and ARealJar.
Fans could meet other players, discover new games, and sign up for a chance to play alongside Rocket League pros. In-house giveaways and activities added to the stadium experience, while the Pioneers Discord server and Twitch livestreams gave fans at home a way to join the conversation and take part in the event.
My Roles and Contributions
Creative direction & collaboration
Worked with the Kansas City Chiefs' & PlayVS creative teams to help spearhead the event’s creative direction, bringing together graphics and assets for both the Pioneers and Chiefs.
Physical event graphics
Developed the in-house backdrop, easel boards, and banners that carried the event’s visual identity into the stadium experience.
Social media & digital assets
Created digital and social media graphics to promote the activation and connect the Chiefs and Pioneers communities.
Livestream packages & email newsletters
Produced livestream graphics packages and email newsletter creative, extending the event’s look across broadcasts and fan communications.
Event identity & graphics.
SEE THE EVENT